GROWTH MARKETING.
leverage the following skills to be at the forefront of engaging content to achieve BUSINESS goals.
EMerging platforms.
Social media never sleeps and innovation is key in order to appeal to the consumer effectively. I strive to be ahead of social media platform shifts such as TikTok, Instagram Reels, YouTube Shorts and changing algorithms.
Digital marketing analytics.
It’s key to create visibility on performance of social content to leadership and key stakeholders. With analytics platforms like Emplifi, Sprout Social, Relo, Google Analytics and CrowdTangle I have been able to successfully translate the ROI and achieve KPI’s .
Paid Media.
A key tool to target a consumer and drive data collection through strong creative that aligns with brand standard.
SEO Strategy.
Get the consumer where you want them to be to maximize reach and transactions.
Digital Commerce.
Digital commerce has allowed me to quickly expand the brand and cast a wider net for a more effective transaction with the consumer.
